A Guide to Clean Beauty

More people than ever are interested in personal care products that are better for them and the planet. Many now realize that what we put on our skin matters, and that traditional beauty products have long contained artificial and harmful chemicals. In the beauty industry today, we often see brands use terms like natural, conscious or clean to promote their products. But what is clean beauty and how do you know if a product is indeed better for you? 

Below, we’ll break down what clean beauty means, what to look for before buying, and what to avoid.

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